An endorsement contract signed by MLB legend Babe Ruth with sporting goods company Hillerich & Bradsby in July 1918 is expected receive bids that approach $1 million at auction.
Lelands put the Ruth lot, which includes a page with six signatures and the envelope he addressed to the company, up with a starting bid of $100,000. The bidding has already reached over $179,500 as of Saturday morning.
The auction house estimates a final sale price between $800,000 and $1 million.
Ruth agreed to allow Hillerich & Bradsby, which continues to create the Louisville Slugger brand of baseball bats, to use his signature on a line of baseball bats in exchange for $100, per Lelands.