Step one: See someone from the college sports world make a dunderheaded comment about student-athlete compensation.
Step two: See how soon the visceral reaction caused by said dunderheaded statement forces a scramble to save face.
Perhaps the NCAA should open an office dedicated to keeping the powers at be in college sports from self-imposed public relations injuries. Add an overseer of optics, and a traveling team that canvases the country to teach athletics directors, coaches and their colleagues how to stop walking into self-set traps. There’s enough money for the hires. The NCAA reported more than $1 billion in revenue in 2018.