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Looking back: The rise of Juice Kiffin

Related Topics: Lane Kiffin

Tony the Landshark and Colonel Reb may have been official mascots for Ole Miss athletic teams in seasons past, but Juice, head coach Lane Kiffin’s furry best friend, is so popular among the Ole Miss faithful now that he has become an unofficial mascot for the football team.

Fans are familiar with the Golden British Labrador Retriever that prances down the Walk of Champions at every home game. And “his” active presence on Twitter provides comedic relief daily.

On April 26, Kiffin tweeted: “Thank you so much @wildrosekennels for ‘Juice’ @OleMissFB new mascot.”

Since that spring day, Juice has brought so much joy to the Oxford community and has undoubtedly become a celebrity in his own right.