Lane Kiffin took the Nick Saban masterclass on how to play the media. He then combined that knowledge with social media and is the undisputed coaching king on Twitter (X).
So when Coach Kiffin addresses the media following the first day of fall camp and he mentions a quarterback battle that could drag into the regular season... is he serious? Or is he playing the game?
In 2022, newly acquired top transfer Jaxson Dart was “battling” it out with Mississippian Luke Altmyer for the starting gig and that did drag a couple weeks into the season before it was deemed official.