In the new normal for major college athletics, which begins next school year, “cost of attendance” is a term you’ll hear a lot.
It’s the modern lingo for “pay the players.”
College athletics generates a lot of cash. Now the players are going to see more of that.
At Ole Miss next school year, each student-athlete who is on full scholarship will receive an additional $4,900.
That figure is not the same at each school, and Ole Miss’ is the fourth-highest in the SEC, Ross Bjork says.
The number comes through the schools’ financial aid office – not the athletic department — and has federal oversight.