The term "competitive rebuild," which Kwesi Adofo-Mensah coined last year, gave a slogan to what might be the trickiest element of the Vikings general manager's job: How to care for both the short- and long-term interests of a franchise that's frequently been competitive, but rarely great.
Since the Wilf family bought the team in 2005, the Vikings have lost double-digit games just four times, and haven't done so since 2013. They have won 58.5% of their games since that last 10-loss season, and their 2022 NFC North title took them to the playoffs for the fourth time in nine years.