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Sid Hartman's Drive Featured on 'The TODAY Show'

The Vikings celebrated Sid Hartman last August by dedicating the Sid Hartman Media Entrance at U.S. Bank Stadium.

Sunday’s episode of The TODAY Show illustrated to viewers from coast to coast how the 96-year-old isn’t ready to exit the career he’s developed for more than 70 years.

The TODAY Show’s Harry Smith featured the Star Tribune “living legend” whose first column was published Sept. 11, 1945. Smith and the television crew caught up with Hartman courtside at a Minnesota Timberwolves game and noted Hartman’s impact as an executive with the Minneapolis Lakers in the early days of the NBA.