The event was featured on ESPN W and covered by Jane McManus. She wrote:
[NFL Chief Marketing Officer Dawn Hudson] is one of many smart and effective women in the NFL's front office. Many more of them were in the room at the Women's Summit. The biggest challenge for them is to produce an event that can acknowledge the issues between some female fans and the league, while at the same time celebrating the ground the NFL has covered in recent years.
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The summit's intent is to inspire many teenage girls in the audience, and there was also a separate session for the adults in attendance that centered on marketing to that demographic.