Over the years, our organization has worked diligently to break new grounds, establish new territory and elevate our partnerships. Recently, we’ve tapped into the beverage industry and made Anheuser-Bushe the official beer of the Minnesota Timberwolves. This partnership has allow us to bringforth several activation initiatives, which have created a better experience for our fans and has built outstanding brand awareness. Here’s how:
IN ARENA LOCATIONS
On the 100 and 200-level concourses, fans are able to give their Target Center experience a buzz by purchasing a beer in the Budweiser Beer Garden, Bud Light Zone and Goose Island Grab and Go.