The Milwaukee Bucks announced today the franchise’s commitment to field a team in the recently-launched NBA 2K eSports league, which is set to debut in 2018. The Bucks will be one of 17 NBA franchises competing in the league during its inaugural season.
“This is an incredible opportunity for us to get in on the ground floor of an industry that is enjoying immense growth and has so much untapped potential,” Bucks President Peter Feigin said. “We’re thrilled to see the NBA continuing to lead the charge in forming this innovative league, and look forward to engaging a whole new segment of basketball and eSports fans with the Bucks brand.