That was the famous line that Mark Dantonio said after Mike Hart dropped the "little brother" label on the Spartans Football team.
That one "label" has motivated Mark and his program ever since and the Spartans have played some good football over a 5 year period or more. Mark had one of his best coaching performances this past season as MSU was expected to be a dumpster fire and played Top 25 football all year.
Then ESPN rolled out it's 3 year investigation into both Dantonio's and Izzo's program. When I first heard of it this week, I figured it was about Larry Nassar and his crimes.