A recent report from Forbes Magazine says the University of Michigan had the third-most valuable college football team from 2014 to 2016.
The program averaged $127 million in revenue during the three-year span, tying with the University of Alabama's football team for third, but profited an average $75 million.
And that's where Michigan beat out Alabama for third, with the Crimson Tide's profit margin just an average of $59 million per season. The Wolverines had two head coaches during this span, Brady Hoke (2014) and Jim Harbaugh (2015-16), and went a combined 25-13 on the field.