The Miami HEAT is thrilled to announce that it has entered into a long-term partnership with FTX.us, a cryptocurrency exchange, making FTX.us “The Official and Exclusive Cryptocurrency Exchange Partner of the Miami HEAT.” This deal works in tandem with the recent announcement that, starting with the 2021-22 NBA season, the home of the Miami HEAT will be known as “FTX Arena.”
“FTX.us is an exciting, young company in an emerging category of the financial services industry that continues to grow at lightning speed, and we are ecstatic to welcome them with open arms to the Magic City. This is a ground-breaking, first-of-its-kind partnership in our industry that will draw global attention,” said Eric Woolworth, President of The HEAT Group’s Business Operations.