So, on Monday, the Marquette alumni team that plays in The Basketball Tournament every summer announced a rebranding. While I appreciate the idea as to where they were going with it, the fact of the matter is that intentionally heaping praise on Jim Hellwig aka The Ultimate Warrior is a terrible, horrible, no good, very bad idea.
On Wednesday afternoon, more than two days after the idea was met with nearly universal negative reactions because Jim Hellwig made it very clear that he was a homophobic racist during the course of his life, the alumni team announced that they were chucking their rebranding in the nearest garbage bin.