The profile @manutd is now live ahead of the men’s first team pre-season tour across Europe and the United States - giving fans new ways to follow and experience the club ahead of and during the upcoming season, which starts against Wolverhampton Wanderers at Old Trafford on 14 August.
Over 750 million Snapchatters around the world will be able to watch match highlights from the Men and Women’s team, behind-the-scenes content including match preparation, clips from the training ground, fan-generated content and post-match activities.
Powered by Snapchat’s Live Garment transfer tech, fans will also be able to use the app to virtually try on the official Manchester United team kit for the upcoming season and buy it directly from the club's online store.