Erik ten Hag has called on Manchester United's players to demand more from each other, as the Reds aim to respond to last weekend's defeat at Spurs by picking up three points from today's clash with Nottingham Forest (15.00 BST).
Despite the 2-0 scoreline in north London last Saturday, the manager was given some encouragement by the Reds' performance in the first 35 minutes.
But, in an exclusive interview with club media, the Dutchman was also bluntly clear that performing for a third of a game, or a half, is futile, given the high standards of the Premier League.