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But you have to look beyond football to grasp just how seismic Best’s impact was on the wider culture during the 1960s and 1970s.

Related Topics: George Best

George Best was a football genius. Of that, there is little doubt. Just read the quotes.

Pele labelled him the best to ever do it. Johan Cruyff described him as ‘unique’. Sir Alex Ferguson thought him ‘easily’ the greatest talent ever produced across the isles of Great Britain and Ireland.

The new adidas x MUFC x George Best collection, released earlier today, is a tribute to Best’s absolute peak as a footballer: the 1967/68 season which climaxed with the Northern Irishman inspiring United to become the first English club to win the European Cup (now Champions League).