Birmingham City announcement video of loan signing Manchester United midfielder Hannibal Mejbri has left some fans confused.
The video posted on Twitter is inspired by a scene from the 1991 film Silence of the Lambs, in which fictitious villain Hannibal Lecter meets FBI agent Clarice Starling in a high-security prison.
But due to the film being over three decades old, many fans are not familiar with the reference the club were trying to make by super-imposing the midfielder over the villain.
Fans were then left questioning why the midfielder appeared to be a prison cell, with one Twitter user, @LaunchburyJake, saying: 'Why is he in jail?