This time last year the big centre forwards were basking in the midst of a glorious renaissance.
There was Erling Haaland shattering modern goal records, beyond the 20-goal barrier before the turn of the year, and Harry Kane on his way to registering the most headers scored in a Premier League campaign.
There was Ivan Toney making his way towards 20 top-flight goals for the first time and Aleksandar Mitrovic in prolific form after fuelling Fulham's promotion with 43 Championship goals.
This season's goal charts tell a different story.