As Manchester City debated how best to market their exclusive Tunnel Club last summer, one concept floated oddly centred on Lionel Messi.
'Watch the best players in world football at the Etihad Stadium,' a glossy brochure would read.
During that meeting, the name more than one member of staff suggested pencilling in was Messi.
It was eventually voted down, others pointing out the madness of using another club's star player to advertise a City product and on account of Pep Guardiola constantly refuting the notion they could prise him free of Barcelona.