BOB STITT, a man often-regarded by his peers as one of the most creative offensive minds of his generation, is about as far removed from the NFL as an innovator could possibly get. He's currently the offensive coordinator at Texas State University, and prior to that, he spent most of career working like a mad scientist to cook up new offensive formations he then used at far-flung college football outposts like the University of Montana and the Colorado School of Mines. But this year, like something out of a fever dream, Stitt has seen little snippets of his artistry regularly unfold on the game's biggest stage.