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PSLs will raise $200 million for new stadium, NFL study says

Updated at 5 p.m. with market study results.

ST. LOUIS • Gov. Jay Nixon’s new stadium task force faces steep market challenges in its fight to keep a National Football League team here — low ticket prices, low ticket sales and a the lack of a “robust regional area” from which to draw new fan and corporate support, according to NFL study results released on Tuesday.

Still, the executive summary of the league-commissioned market survey estimated that a new riverfront stadium would draw about $200 million in the sale of Personal Seat Licenses.