Pro Football Talk just tweeted that the Los Angeles Rams will have a press conference set for Tuesday to “discuss” the Aaron Donald deal:
Someone way smarter than me has predicted a Tuesday press conference for the Rams and Aaron Donald to discuss his expected deal, a day specifically picked by the team for maximum P.R. impact.
— ProFootballTalk (@ProFootballTalk) August 29, 2018
This is interesting, particularly for the “maximum P.R. impact” angle. Maximizing the impact of public relations fits the Rams’ business operations under COO/Vice President of Operations Kevin Demoff.