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Media Views: NFL season starts with a thud on St. Louis television

Of the four games shown in prime time, one finished last among the 56 major American markets in which Nielsen tracks viewership electronically, another came in second to last, and the best ratings performance of those night contests was a 36th-place finish.

Here’s the breakdown: The first game in ESPN’s “Monday Night Football” doubleheader, the Jets’ blowout of the Lions, was see in just 4.4 percent of area homes that have a TV, according to Nielsen. That was the nation’s worst rating.

The much-ballyhooed season kickoff game, the defending Super Bowl champion Eagles’ comeback victory Thursday night over the Falcons, was shown on NBC (KSDK, Channel 5) and generated an 8.