FILE - In this Feb. 3, 2015, file photo, Atlanta Falcons owner Arthur Blank poses after a news confe …
Here's a novel idea: an NFL team that actually cares about fans that aren't sitting in private boxes.
On Monday, Atlanta Falcons owner Arthur Blank and team president Rich McKay announced a revolutionary concept: "fan first" pricing on popular concession items at Mercedes-Benz Stadium, which is set to open before the 2017 NFL season.