In addition to undergoing several changes on their roster, most notably with the signing of LeBron James to a four-year contract, the Los Angeles Lakers will be among the teams outfitted in new Nike jerseys for the 2018-19 season.
Nike is entering the second of an eight-year apparel deal with NBA that’s believed to be worth nearly $1 billion. Along with outfitting teams with their newest technology, Nike also overhauled the thinking behind jerseys.
Perhaps no team was impacted more than the Lakers, who at various points wore purple (Statement) uniforms at home, yellow (Icon) on the road, and their white (Association) garb on days other than Sunday.