Even though the offseason has yet to arrive, the pitching process for James has already begun from fans of the Los Angeles Lakers. When a player of the skill-set like James becomes a free agent, a team should do nearly everything in their power to acquire him. Thus, the LeBron James sweepstakes have just begun.
Only one week ago, a PR campaign was launched in the city of Cleveland, Ohio to recruit LeBron James to join the Philadelphia 76ers. According to Darren Rovell of ESPN, Philadelphia-based company Power Home Remodeling was behind the ad campaign.
The Philadelphia company placed three prominent signs along a major Cleveland highway.