If there was any doubt over the excitement that came from LeBron James signing with the Los Angeles Lakers, one answer could be found in team’s website registering one of their top days in terms of merchandise sales upon his jersey being made available for purchase.
Since that time, the Lakers took to gifting James’ No. 23 jersey to other professional athletes and musicians. The ‘#ChosenFew’ campaign began when owner Jeanie Buss presented the new Nike jersey to Kenley Jansen, Matt Kemp and Yasiel Puig on Lakers Night at Dodger Stadium.
Rams teammates Jared Goff and Todd Gurley were also among the select group to receive the gift, and so too were musicians Adam Levine and J.