Los Angeles Lakers co-owner and director of scouting/assistant general manager Jesse Buss recently partnered with Hashtag Lunchbag to give back to the community and bring awareness to Vox Collegiate, a prep school that just opened their doors.
Together with Hashtag Lunchbag founder Ajay Relañ, Buss hosted an event at The Parlor where they stuffed backpacks with school supplies and inspirational messages to help motivate students for the start of a new school year.
Buss and Relañ then surprised students on their first day by hand-delivering the backpacks at the charter school in Los Angeles. The initiative is one of importance to Buss, as education is an area he and his late father value tremendously.