Excitement has swept across the city since the Los Angeles Lakers signed LeBron James in free agency. The addition of the game’s top player has many hoping — or believing — the franchise has all but ended their rebuild and will soon compete for championships.
Coinciding with signing James was Nike and the Lakers unveiling new jerseys for the 2018-19 NBA season. Three separate versions remain — Icon, Association and Statement — but the Lakers retooled the look to harken back to the Showtime era.
The retro look, coupled with James’ arrival, led to LakersStore.com experiencing one of their top selling days on the first day the jerseys were made available for purchase.