NBA jerseys have gone through two major changes recently: Nike became the league-wide provider, resulting in a wave of jersey re-designs, and the NBA has begun allowing teams to partner with outside brands using their jerseys as advertisement space.
The Clippers have now officially taken advantage of the latter opportunity to go along with their refreshed Nike uniforms: On Tuesday morning, the team announced a “multi-year global partnership” with Bumble, a social networking application that focuses on match-making. Bumble will reportedly pay $20 millions over three years, according to Bloomberg.
Here is what Clippers’ PR had to say about the decision: