We're often told in today's society that feelings can trump facts and thus those very feelings are so very important and defining. Yet now we have commentators invested in the game and showing some degree of emotion, it appears we don't want that either!
I'm referring to the criticism aimed at Rio Ferdinand and Robbie Savage for their very excitable reaction – conveniently captured by a commentators' cam - to Manchester United's comeback win in Europe.
Clive Tyldesley has led the dissenters, comparing the mainstream broadcaster TNT to a Fans TV channel.
I'm not sure I agree with him.