"Wherever we went, we saw kids running around in Sadio Mane shirts," reflects KitAid founder Derrick Williams MBE.
In September 2018, orphans in the African country of Malawi received boxes full of donated Liverpool FC shirts bearing Mane's name.
When the Reds star changed squad numbers from No.19 to No.10 months prior, supporters were given the opportunity of a like-for-like exchange of their 2018-19 replica jerseys.
In total, more than 250 'Mane 19' shirts were exchanged at LFC stores and then handed to KitAid, who worked with Friends of Mulanje Orphans (FOMO) to help distribute them to underprivileged children in Malawi.