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Reds announce AXA as Training Centre naming rights partner

Liverpool FC and AXA have expanded their partnership to include the naming rights of the Reds' new Training Centre in Kirkby.

The state-of-the-art facility will be officially known as the AXA Training Centre and marks the club’s first training complex naming partner.

The renewed agreement will see AXA expand its original training kit relationship to one focused more holistically on training as a whole and become the club’s official training partner, incorporating all LFC training apparel.

Jürgen Klopp’s side are preparing to move into the club’s new Training Centre in mid-to-late November, with the finishing touches being made in preparation.