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LFC creates sound partnership with Sonos

Related Topics: Sonos, Liverpool F.C., Matt Scammell

The global deal is Sonos’ first sports partnership and will look more deeply at the intimate connection between fans and the sound of sport, as well as creating immersive sound experiences for both fans and players to enjoy.

From the sound of the Kop to the acoustics-amplifying design of the new Main Stand, the Reds and the city have an unmistakable connection to sound.

Matt Scammell, commercial director at LFC, said: “There’s a clear harmony between LFC and Sonos, we both share a great passion for the soundtrack of our experiences.

“Sound is what makes Anfield such a special place, when our supporters get behind the team the 12th man creates game-changing sound, something we can’t wait to hear again this season.