First created in 1974, Hello Kitty has become popular among people of all ages and represents a symbol of happiness, kindness and friendship.
Made up of a wide variety of products for children, from backpacks and drinks bottles to stationery sets and footballs, the new range merges LFC’s sporting style with Sanrio’s most iconic character and features 35 key pieces.
The collection also includes apparel for babies, girls and women, each emblazoned with the signature Hello Kitty character.
The Hello Kitty x LFC Junior Sports Set is ideal for any young Red getting ready to cheer on their favourite team on a matchday.