The Liverpool playmaker is expected to be selected for the clash at the Arena das Dunas in Natal, a fixture that kicks off at 1.45am BST.
“There’s a reason he is called the Magician [by Liverpool fans],” Tite told reporters at a pre-match press conference in Brazil.
“With his passes, Coutinho opens the lines, creates space. I like his mobility, he was influential in both [previous qualifying] games when he came on.
“Right now this is Coutinho’s moment. And in football, you have to follow the moment.”
Brazil are also set to take on Venezuela in a World Cup qualifier in Merida on Wednesday.