Former University of Kentucky quarterback Will Levis recently immortalized his name in the world of condiments by signing a “lifetime contract” with Hellmann’s.
The deal comes after Levis went viral two years ago when video surfaced of Levis putting mayonnaise in his coffee while eating with his girlfriend.
Another video of Levis adding mayo to his coffee a year later during SEC media day would spark interest from Hellmann’s, interest that would lead to an official partnership.
“It’s not every day that someone offers to compensate you in mayonnaise,” Levis said in a press conference announcing the partnership.