Every year for over a decade now, a lucky group of college students toss footballs into a cutout hole of a giant soda can with a chance to win $100,000 on the line. It’s an event where chest passes are encouraged and speed is the name of the game.
The Dr. Pepper Tuition Giveaway has been a staple of college football conference championships since 2008. But in the new name, image, and likeness (NIL) era, the rules have been altered in 2021; for the better. To help take advantage of the opportunities NIL can provide, Dr.