More details are coming out about the deal between Kroger and JMI Sports, including a new addition to the playing field for UK football.
There will now be Kroger logos opposite the SEC logos on the field during UK football season:
Learning more details on the Kroger Field deal, which includes placement of Kroger logo on field (opposite the SEC logos) on 25-yard lines.
— Jen Smith (@jenheraldleader) May 1, 2017
All standing deals within Commonwealth Stadium (like concessions, etc.) will stand and work with Kroger, UK confirms.
— Jen Smith (@jenheraldleader) May 1, 2017
Here are more details on the new deal from UK:
LEXINGTON, Ky.