Facing tough competition, ABC scored its lowest college football overnight of the season on Saturday.
The Oklahoma/Kansas State college football game drew a 1.3 overnight rating on ABC Saturday afternoon, down 52% from regional action featuring TCU/Baylor last year (2.7) and down 48% from another regional window in 2013 (2.5). The 1.3 is easily the lowest of the season on ABC, and likely ranks among the lowest — if not the lowest — ever for college football on the network.
Saturday’s game aired directly opposite both Alabama/Texas A&M on CBS (3.6) and Michigan State/Michigan on ESPN (5.