Jon: First off, on a scale of 1-10, how badly does the fanbase want the Big 12 to extend an invite?
Collin: About an 84. We are very cognizant of the fact there’s a ceiling on where we can go as a program (and possibly as a university) until we get on the other side of that P5 wall. Especially since we were there previously, and we know how it changes things in terms of perception, revenue, and #brand.
One public-facing USF staffer told me a few months ago that the change from BCS to non-BCS affected what he did and how he did his job every single day.