A series of nine events around the state of Kansas with appearances by Jeff Long and coaches from various programs has been scheduled as what has been dubbed as the “Hawks and Highways” outreach program. Les Miles will headline four of the events.
According to the original release, this year’s Hawks and Highways will also include “academic entities and departments at KU.” So, it’s not just a football-only drive, although I’m guessing they’ll offer the opportunity to buy season tickets.
It’s not a recruiting push. Instead, it’s more of a happy hour type setting. Alumni, fans, friends, and anyone else can show up, grab a table, get a drink, and listen to representatives of the athletic department talk about what’s going on at the University.