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General News. Black and Gold Fridays Aim to Boost Excitement

IOWA CITY, Iowa -- The UI Alumni Association and the UI Athletics Department are partnering on an exciting new project that aims to raise the level of excitement and anticipation of football Saturdays on the UI campus and the greater Iowa City/Coralville area.

The effort - which builds on activities that were already being executed on game week Fridays by the UI Alumni Association's Students Today, Alumni Tomorrow (S.T.A.T.) student group - is called "Black and Gold Fridays," which encourages fans of the Hawkeyes on the UI campus and in the Iowa City/Coralville community to wear black and gold attire on Fridays on football game weeks.