For the past ten years, Carling Black Label along with Kaizer Chiefs and Orlando Pirates have placed football fans at the forefront of innovation by giving them unprecedented control and access to the game of football through the Carling Black Label Cup.
The pre-season match engages and gives millions of fans a voice through the unique voting channels, media drives and fan engagement which have consistently led to the Cup’s sold out status weeks before the much-anticipated match day.
Following the South African government’s decision to ban all public gatherings and the severity of the COVID-19 outbreak globally, Carling Black Label in conjunction with their partners, Kaizer Chiefs, Orlando Pirates and Stadium Management convened a meeting where all parties concluded that the 2020 Carling Black Label Cup and all related activities should be cancelled.