Goal.com · Jun 1, 2018
Arsenal star Mkhitaryan launches bizarre 'Mickitoy'
Arsenal playmaker Henrikh Mkhitaryan has expanded his portfolio away from the football field by launching his own toy.
An iconic figure in his native Armenia, the 29-year-old is giving a loyal fan base the opportunity to buy into his world.
A large number of sportsmen and women have chosen to head down a fashion path when branching out from their chosen profession.
Clothing lines and fragrances have proved popular, while the likes of Real Madrid superstar Cristiano Ronaldo have even moved into films and cartoons.
Mkhitaryan has opted to head in a slightly different direction with his latest venture.