It's Whitney, SB Nation and social media's NBA vine and meme-creator extraordinaire, discusses the lighthearted grassroots movement to lure Kevin Durant to the Indiana Pacers.
It probably would not be an exaggeration to say that SB Nation NBA's own Whitney Medworth, known as @its_whitney on Twitter, is one of the most popular social media voices among fans of the Indiana Pacers. She has nearly 5,000 followers and over 70 million loops on Vine, in part, because her accounts communicate, via creative memes or NBA-informed quips, portray exactly what fans exultantly or despondently feel in the moment.