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Paul George Named Cover Athlete for NBA 2K16 Mobile Companion App

Despite missing most of last season due to injury, Pacers All-Star Paul George's brand remains strong. George has national endorsements with companies like Papa John's and Gatorade (he filmed a commercial for the latter right here at Bankers Life Fieldhouse earlier this week.

George earned more recognition on Thursday, when the world's most popular basketball video game announced that George would have a prominent role in its latest game:

We’re proud to announce @YG_trece as cover athlete for our mobile companion app #MyNBA2K16 coming October 1st! pic.twitter.com/KvPwg7kqzW

— NBA 2K 2K16 (@NBA2K) September 16, 2015

Guess who’s on the icon of #MyNBA2K16, mobile app for @NBA2K?