BLOOMINGTON, Ind. – Indiana University Athletics announced today its decision to join Opendorse Ready, the Name, Image, and Likeness (NIL) Readiness program. With experience maximizing endorsement value for thousands of professional athletes since 2012, Opendorse has established the Ready program to apply its proven social media solutions to prepare student-athletes for coming changes to Name, Image, and Likeness rights.
"The NIL rights movement opens the door for Indiana Athletics to provide the students in our program with life skills that will prove valuable well beyond their time on campus," said Indiana Athletics Director Scott Dolson.