Indiana, historically, is not known as some football power.
It’s known for being a hoops school in a hoops state. But does that need to be the case? Will football always be second fiddle?
Look around. Kansas has improved drastically under Lance Leipold. Duke just had a dream season with Mike Elko. UNC has been doing things in the football realm for a while.
Now broaden your view. Landmark television deals, broadcast dollars pouring into big conferences and the beginning of the Name, Image and Likeness era. College football is king, the highest-grossing sport in America.